A professional Wikipedia editor should refuse to upload pre-written content for the following reasons. I often get asked if I can upload content that the client’s in-house copywriting expert has written, and my answer is always an unequivocal no. If they agree to upload content that you have written in-house, they are probably a charlatan Moreover, choose your editor wisely because once you make that decision, there’s no going back. Under no circumstances should you disclose any details of your project to random internet users on freelance job sites until you have made your hiring decision. Alternatively, I offer a reasonably priced notability assessment. If you aren’t sure whether you, your business or your client is notable enough, there is a cornucopia of online resources that you can use to check. When deciding if a client is worth taking on or not, a genuine Wikipedia editor only need ask one straightforward question, “does the subject have significant coverage in reliable, sources which are independent of your organisation?” in other words, do you have enough earned media to demonstrate that you are notable enough for a Wikipedia page? Please make no mistake it is your responsibility to check that your business or client is notable enough for a Wikipedia page. Do not disclose details of your project to anyone on the freelance job sites Sadly, today even encyclopaedias are vulnerable to corruption. Moreover, many of the Wikipedia specialists you see on freelancing job sites are selling their services for extortionate prices using fake accounts while simultaneously policing the cottage industry using their master accounts. ![]() Therefore, it is incredibly easy for the prospective contractor who missed out on your project to rat you out to Wikipedia’s conflict of interest (COI) task force, revert your edits or nominate your page for deletion. However, as things stand undisclosed paid Wikipedia editing goes against Wikipedia’s terms of use, and currently, professional Wikipedia editing is an unregulated cottage industry. Recruiters instinctively mention their business in job descriptions because doing so attracts the best talent. ![]() While it is perfectly normal to include your company name in a project description, Wikipedia is like a parallel universe where all rational logic goes out the window. Do not reveal your company name in the job description If someone claiming to be a Wikipedia editor says yes to your every request and advises you that anything is possible then they either lack the platform knowledge that comes with experience, have no backbone or are a straight-up charlatan. Unfortunately, this means saying no to requests which ostensibly piggy-back on the trust that internet users place in Wikipedia and recommending ethical alternatives instead.īottom line, Wikipedia for business will always be a compromise. However, Wikipedia is also a project with a long-term strategy of its own, and like it or not an ethical Wikipedia editor will always put the needs of Wikipedia’s project before the needs of their client’s project. Your Wikipedia page may be part of a larger branding project or long-term marketing strategy and you might want to upload some catchy, punchy copy that reflects your brand ethos. When you commission a Wikipedia page or series of edits, you probably have a distinct idea of what you want you may have even created a mock-up yourself. The open-source encyclopaedia is without a doubt the most bureaucratic place on the internet. ![]() Wikipedia has a policy for just about everything it even has policies on policies. However, before you go making enquiries with everyone and anyone advertising Wikipedia editing services, I strongly recommend reading this guide first it could save you hundreds of pounds. Speaking from experience, I suggest that unless you know what you’re doing, you probably shouldn’t attempt the page creation or the edits yourself. So, you’ve decided to take the plunge and commission a company Wikipedia page, or your business or personal Wikipedia page is languishing and needs a spruce up. ![]() If the person you hire doesn’t understand the value of the job you are hiring them for, they probably don’t understand the job.
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